Update V2 & Readings

So week 11 just passed and unfortunately I couldn't attend class because I am in no shape physically nor wholly able to go. Well not that I cannot walk, but I would be coughing after every other word I say. Even now if I talk I have trouble giving complete full sentences.

Nonetheless, as I continue to get better (asap) I do my best to go through readings and keep myself up-to-date with the classwork. Probably a bit late to read these pdf file from week 10 as it is week 11...it's better to go through them than skip them.

Right now in the middle of reading David Joeselit's Feedback. One big thing that appeared to me was with the whole idea of tv becoming a tool to categorize, mentally (or subliminally almost) change a person's thought/idea of something. I don't know whether I am taking it too seriously, though I know for sure that it created an impact towards the society of the 1970's to 1980's. To be able to adjust what we think about the status quo, skin colour of all kind and who is more dominant, or the idea of having more money means you have higher status, etc. Then comes the by-product that in a way is for the industry but became available to the consumers where we were able to record what was seen on the screen for our own usage (watching, remixing (if you know how), etc).

Back to the one thing that really appeared to me...

Is this one picture that showed a tv screen within the article, it says:

You are the product of t.v.

You are delivered to the advertiser who is the customer

I feel and believe that it makes sense in many ways. It is true that television is a way to communicate, it is a product that we buy to watch others, but at the same time we become the product of t.v. We become a part of a system where, most families would have a television, then from that point on the television will broadcast/view certain things that we are inclined to maybe purchase. It is like a cycle:

1. turn on tv
2. moving images and sound of commercials is viewed through the television
3. we are tested subconsciously or consciously (either or works)
4. we either make the move to change channels, ignore the commercial, or gain interest and eventually we give in

Through this cycle, we ourselves become products. We are tested to see if are tempted to know more or want more about what is shown on the television screen. We are delivered to the advertiser who is charge of handling our needs, wants, and do not wants. They control what is shown and if we as human get tempted to buy the product then the advertiser just bought our attention. They bought our needs, wants, and hopes. Wow that is a pretty scary scene. I actually always had interest in advertisements, how things are designed in a certain way to spark the human eye. It is always nice to see how it could work the other way around.

Thankfully, I do not always end up getting tempted by television. I don't watch a lot of t.v. cause instead it's all being seen online (which unfortunately is another way to advertise)...however I think I can say I see through a lot of the marketing strategies or what not...